Zendesk's CTO talks AI, personalization in CX

3 advances making customer experience more immersive

AI, conversational experiences and personalization are just a few of the areas that are pushing CX toward more natural and fluid communications between brands and consumers. Zendesk CTO Adrian McDermott discusses the results of the software company’s recent trends research.

Here’s how CPGs are bracing for more volatility in 2023

While the disruptive moments may be settling out, CPG brands are expecting just as much tumult in 2023 as they experienced over the prior three years. Brands are increasing prices, but also have to up speed and efficiency. At the same time, they must respond to a consumer that is still under pressure. –Food Dive

URBN clothing rental service Nuuly to add fulfillment center

Nuuly is coming off 150% growth in both sales and subscribers over the holidays. This week, owner URBN announced a new fulfillment center coming to Missouri. It shows how the Urban Outfitters parent is embracing circular models like rental and resale.

Faire launches mobile app for brands

The wholesale marketplace has a new app that allows brands to manage their business and respond to customers straight from their smartphone. The app even has push notifications to review and accept orders as they come in. – Fashion United

US holiday sales grew 5.3% in 2022, missing forecast: NRF

The National Retail Federation projected that holiday sales would grow 6-8% over 2021, but the final tally came in below that level. Ecommerce sales were also shy of their 10-12% growth forecast, with 9.5% growth in actual results. Inflation, interest rates and a longer holiday season were a few of the drivers.

Tweet of the Day 🐦

Were you forwarded this email by a friend or colleague?