A new era of resale

Resale enters the era of specialization

A growing number of brands and marketplaces are taking a category-specific approach to resale ecommerce, showing how there’s opportunity for digitally-powered secondhand sales in everything from fast fashion to formalwear, and collectibles to home goods. The Current has analysis on what’s behind the latest spate of launches: Consumer demand for more sustainable retail practices, and logistical challenges posed by high return rates and excess inventory.

How retailers are reshaping the advertising industry

The Financial Times steps back and considers this year's fast growth of retail media. Sponsored placements in marketplaces have the potential to usher in a third wave of digital advertising by harnessing first-party data. From the Amazon-Walmart rivalry to the Kroger-Albertsons merger, it plays a role in many of the dynamics shaping commerce today.  – Financial Times

Funding for no-code ecommerce, digital engagement ring design

On this week’s Dealboard, acquisition and investment deals unite leading lights in adtech (Yahoo and Taboola), luxury jewelry (LVMH and Pedemonte Group) and UK commerce (boohoo and Revolution). Plus, startups creating new approaches to ecommerce stores, food delivery, snack bar production and engagement rings raise funds.

DNVBs continue Cyber Monday acceptance

For digitally native vertical brands, holiday promotions were once seen as having the potential to cut into the value proposition offered all year round. But the number of brands participating in Cyber Monday is growing, as 84% of the top 1000 tracked by Digital Commerce 360 had a deal this year. Free gift with purchase was a popular offer. – Digital Commerce 360

The Week Ahead: Inflation data; Kroger, Ulta earnings

In yesterday's excitement around the holiday shopping weekend, we overlooked sharing the usual preview of the upcoming week. It's still worth checking out now. That's because it happens to be a week where we're going to learn a lot about the state of the economy, from inflation, consumer confidence and jobs data to Q3 earnings reports from top retailers. Stay tuned for full Thanksgiving weekend results, as well.

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