Lizzo's shoppable grocery order unlocks inspiration on Instacart

A new Instacart feature lets you shop Lizzo's favorite groceries

Instacart is seeking to inspire with a series of new shoppable experiences that combine content, curation and commerce. This includes Carts, a new feature on the app’s home feed that provides selections of items around specific themes. At launch, it is featuring the musician Lizzo’s favorite groceries, while connecting back to a video campaign that also debuted this week. That sounds like a recipe for creators to get involved.

Walmart can now put your groceries in your garage with a myQ smart garage door opener

The Walmart+ InHome service is opening up garage-door entry through a partnership with the tech firm Chamberlain. Now, the service will provide a smart home controller to members for free. Walmart says the myQ access will expand the number of households that are eligible for direct-to-fridge delivery.

Peloton is back in startup mode as it churns toward a turnaround

What options are available to DTC brands once they are no longer selling direct-only? Peloton offers plenty of examples, as it explores a bevy of new avenues to expand its total addressable market while seeking to right itself. From rental to content to selling pre-owned merchandise, the connected fitness brands’s latest earnings call offered a look at a company “right smack in the middle of the pivot,” as CEO Barry McCarthy put it.

U.S. retailers slash clothing prices as shoppers cut purchases

The inventory glut isn’t the only factor behind the recent downturn in apparel sales. Shoppers are buying fewer clothes overall and being more selective about what they do purchase. Meanwhile, the consumer category’s overall growth has flatlined. It’s among the factors leading to discounts at many retailers like Gap Inc. as they seek to sell through merchandise. 

Gen Z Is ‘shopping to sell’ luxury brands as an inflation hack

A new report on luxury resale from The RealReal spotlights an emerging shopping trend: Younger consumers are buying high-end items, then quickly selling them secondhand to platforms at a higher price. The trend helped to fuel a 50% increase in resale from Gen Z at The RealReal.

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