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Why a hot job market is good for retail
Over the last several years, grocers revamped operations to meet the demands of digital commerce. As was the case with retailers in many ecommerce categories, this included adding more payment options to give shoppers flexibility. But this shift didn't require only one out-of-the-box solution, as preferred payment methods vary in different regions. Primer.io's Pedro Carvalho offers a global view.
“The future of retail media will be physical,” says Insider Intelligence, and the Kroger-Albertsons merger may point the way there. Right now, retail media is mostly focused on search within online marketplaces. But as more digital capabilities come to shelves and freezer doors, in-store opportunities that are contextually relevant and brand safe will avail themselves, said analyst Andrew Lipsman. – Insider Intelligence
In October, the US economy created 261,000 jobs and unemployment remained at historic lows. This could be a good sign for brands and retailers heading into the holiday season, even as other signals are pointing to tough sledding. Employment is a “pivotal” indicator of consumer spending, said the NRF’s Jack Kleinhenz. When people have job security, they are more likely to buy freely.
On Nov. 1, Shopify closed up shop on an app that provided space to buy and sell stores. Shopify provided few details about the decommissioning, but encouraged merchants looking to sell their stores to pursue other options. – Ecommerce News
The culmination of a make-or-break November campaign arrives Tuesday. That’s not Black Friday (yet). In this case, it's Election Day. Elsewhere this week, the Consumer Price Index will provide the latest inflation rate, and DTC brands like Warby Parker, Allbirds and Solo report earnings.
Tweet of the Day 🐦
Just about every single e-commerce brand has an abandoned cart email flow 🛒
99% of them absolutely suck.
Here’s the framework to create a great one:
— Eli Weiss (@eliweisss)
12:16 AM • Nov 7, 2022