Bots jumped at early holiday deals

Bots jumped at early holiday deals

A longer holiday season means more opportunities for sales, but it also brings a bigger attack surface for cybercriminals. HUMAN Security found a spike in bot activity during the October deal events. CISO Gavin Reid offers a primer on the most common attacks, and how brands can up their vigilance now.

P&G focuses on the ‘immediate wow’ factor

First impressions are a big deal, especially in consumer categories with lots of competition. P&G is doing more to create that “immediate wow” to deliver instant gratification when a customer uses a product for the first time. This can have a big impact on winning loyalty, and it can also create moments for social sharing that drive marketing. – WARC

5 ecommerce logistics innovations taking to land, air and sea

During the holiday season, it takes logistics ingenuity to deliver a huge volume of packages on time. That’s why it’s a time to watch out for the latest advances in supply chain and delivery. This year, Uber Eats is deploying sidewalk robots, while Walmart is expanding drone delivery and Amazon has more electric vehicles on the road. Meanwhile, Ikea is delivering by boat in Paris.

Where on the grocery store shelves Walmart CEO says inflation will remain stubborn

Inflation in dry goods and consumables is expected to continue to be elevated heading into 2023. Meanwhile, there’s more variation in areas like meat and produce. Walmart has adjusted its inventory accordingly, said CEO Doug McMillon. – CNBC

The Week Ahead: PCE inflation, consumer outlook, Nike earnings

Economic news won’t be easing into the holidays this week. While the shopping season is set for a big finish, we’ll learn a lot about the state of the consumer from Nike earnings and a bevy of federal data.

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